Palette is a self-improving AI-native media platform built by MIT computer scientists and multimodal researchers that unifies the creative workflow into a single generation engine. We’re building a fully autonomous production engine that generates, distributes, and optimizes interactive media for every brand and audience. The company was founded by Josephine Lee; Serena Pei.
It is part of YC Summer 2026. It is based in San Francisco, CA, USA.